Our Story
Worn by the culture.
Built by the culture.
The Beginning
American Made Urban Wear was founded in 2022 by a kid from the block who refused to buy into mass-produced fast fashion. The first run was 50 boxy tees screen-printed in a garage. They sold out in 72 hours.
The Belief
We believe streetwear should mean something — that the clothes you wear should be cut, sewn, and printed by people in your country, paid fairly, working in real shops. Domestic production isn't a marketing line for us. It's the entire point.
The Build
Today we run a full catalog of windbreaker sets, jogger sets, boxy tees, regular tees, and heavyweight hoodies — all made in the United States. We design for everyone from 12 to 36, every background, every borough. The uniform of a generation that lives loud.